Monday, March 1, 2010

Brewery Vivant to Bring New Life to Dead Spot on Cherry St.

This image represents Locus Development's planned renovation of the former funeral home chapel and Spectrum Health childcare center at 925 Cherry Street, as seen from Lake Drive.

In French vivant means "alive" or "lively," which is perfectly appropriate considering New Holland Brewing Co. co-founder Jason Spaulding plans to resurrect a dead spot on the otherwise flourishing Cherry Street.

Spaulding, in conjunction with Locus Development, has a $3 million plan underway to remodel the former funeral home chapel at 925 Cherry St. into a 140-seat taproom and to renovate the former Spectrum Health childcare center next door into a micro-brewery. Spaulding expects the micro-brewery to turn out 5,000 barrels of beer a year, of the French- and Belgian-tradition, meaning specialty strains of yeast combined with hops, grains, spices, and fruits. That European beer tradition will be further enhanced by the outdoor beer garden and piazza which will face the "cobblestones" of Cherry St.

In both his beer and food menu, Spaulding hopes to use as many local ingredients as possible, in order support the local economy. Also, he plans to hire up to 50 employees in the first season of business, which shouldn't hurt.

Spaulding should have plenty of the necessary experience to pull off the venture. After co-founding New Holland Brewery Co. in 1996 with Brett VanderKamp, he spent over a decade honing his beercrafting skills at that stalwart of the Michigan beer scene. Then two years ago Spaulding split ways to further hone his craft at a brewing school in Munich, Germany. Don't be surprised to find Spaulding with some innovative brews up his sleeve when Brewery Vivant opens this fall. If all goes to plan, construction should begin this spring.


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